Google Ads operates on a pay-per-click (PPC) model, in which you pay for each click on your ads. That cost can add up quickly in a campaign, but that’s where expert PPC management makes all the difference. You want to make sure that your ads convert to sales; otherwise, it’s just wasted cost. If boosting your brand’s visibility and converting that into actual, concrete sales sounds good to you, then there’s no reason to wait any longer. Partner with us as your Google Ads agency, and we’ll deliver results so that you get the most out of your ad spend.
Our Google Ads agency is composed of digital marketing specialists, and we excel at leveraging Google Ads to drive business growth. Our strategic approach focuses on identifying high-value keywords and crafting compelling ad copy that resonates with your target audience. We optimize bidding strategies and campaign settings to maximise ROI, ensuring your brand stands out in Google’s vast search landscape. Whether it’s increasing brand awareness or driving sales, our team’s expertise in Google Ads is an essential tool in your digital marketing arsenal, tailored to deliver measurable results.
As a Google Ads agency, we focus on a number of essential aspects when optimising a Google advertising strategy for businesses looking to grow in visibility and sales.
Conversion Rate Increase
Increase in Organic Traffic
Increase in Monthly Revenue
Quaterly ROAS
| 2026
Needing no introduction, Moët & Chandon is one of the largest luxury champagne producers in the world and has been an icon of success and elegance for over 250 years. With the launch of their gifting range, Moët & Chandon customers were offered the chance to have personalised messages printed on their favourite Moët bottles as gifts for friends and loved ones.
Typically sold through an established distributor network, the Moët Gifting site marked the first foray into direct eCommerce for the brand in Australia. Breaking into the D2C space can be difficult, even for a brand as prominent and storied as Moët & Chandon. Initially launched as a seasonal trial, without healthy revenue growth and customer engagement, the initiative simply wouldn’t be viable. To address the challenge faced by Moët & Chandon, Workhorse proposed a multi-channel paid and organic strategy to build awareness, drive conversion, generate customer retention and enable Moët Gifting to transform into a self-sustaining initiative for years to come. Comprehensive SEO Improvement Explored keywords thoroughly to pinpoint chances for categorisation and content growth. Implemented strategic enhancements to website content, ensuring it aligned with the identified keywords and enhanced organic search rankings. Conversion Focused Paid Marketing We implemented a multi-channel campaign designed to bring in conversions rapidly. As the e-commerce site had little time to generate organic rank and authority, paid marketing campaigns focused on sales conversion were the highest priority work.
By adopting an omni-channel strategy, Moët & Chandon was able to rapidly generate awareness and sales, After the initial launch, over 90% of all site revenue was generated through these paid campaigns while maintaining a low cost per click and ROAS of over 500%. Now in its third year of operations supported by our paid and SEO campaigns, the site now enjoys a healthy audience of returning customers and has scaled into a self-sustaining initiative for Moët & Chandon.
| 2025
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Speed improved
Engagement up
Team scale
SEO Ranking
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
from 300+ happy clients
“We partnered with Workhorse Digital to help create our performance marketing strategy across paid search, shopping, social and SEO. Engagement from our consumers has been great, and we’re seeing purchases across our entire range and high levels of on-page engagement.”
Yes, local SEO is crucial for businesses targeting a local audience. It involves optimising your online presence to appear in local search results, Google My Business optimisation, and acquiring local citations. This helps businesses attract nearby customers.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
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