The secret to getting found online is Search Engine Optimisation or SEO. A website is usually a considerable investment, and although it may look great, without SEO it’s little more than an online business card. Imagine having an expensive TV ad made – and then realising you’ve forgotten to buy airtime for it, so nobody will actually see it! That’s what your website is like without SEO. Your existing customers already know of your business, and are familiar with your name, so should be able to find you easily on the internet. But what about your target audience and potential clients?
We invite you to explore what a strategic partnership could look like with Workhorse Digital. Whether you’re expanding into ecommerce, amplifying global campaigns, or refining digital touchpoints, we’re here to elevate your digital presence with care, control, and confidence.
Maximise your potential with an experienced SEO Agency. We can protect your ranking status when we get you there to keep quality visitors rolling in.
Maximise your potential with an experienced SEO Agency. We can protect your ranking status when we get you there to keep quality visitors rolling in.
Maximise your potential with an experienced SEO Agency. We can protect your ranking status when we get you there to keep quality visitors rolling in.
Maximise your potential with an experienced SEO Agency. We can protect your ranking status when we get you there to keep quality visitors rolling in.
Maximise your potential with an experienced SEO Agency. We can protect your ranking status when we get you there to keep quality visitors rolling in.
Luxury performance is about precision — not just volume.
The secret to getting found online is Search Engine Optimisation or SEO. A website is usually a considerable investment, and although it may look great, without SEO it’s little more than an online business card. Imagine having an expensive TV ad made – and then realising you’ve forgotten to buy airtime for it, so nobody will actually see it! That’s what your website is like without SEO. Your existing customers already know of your business, and are familiar with your name, so should be able to find you easily on the internet. But what about your target audience and potential clients? Will they be able to find your website – rather than your competitors’ – when they are searching online for your goods and services?
Conversion Rate Increase
Increase in Organic Traffic
Increase in Monthly Revenue
Quaterly ROAS
| 2026
Needing no introduction, Moët & Chandon is one of the largest luxury champagne producers in the world and has been an icon of success and elegance for over 250 years. With the launch of their gifting range, Moët & Chandon customers were offered the chance to have personalised messages printed on their favourite Moët bottles as gifts for friends and loved ones.
Typically sold through an established distributor network, the Moët Gifting site marked the first foray into direct eCommerce for the brand in Australia. Breaking into the D2C space can be difficult, even for a brand as prominent and storied as Moët & Chandon. Initially launched as a seasonal trial, without healthy revenue growth and customer engagement, the initiative simply wouldn’t be viable. To address the challenge faced by Moët & Chandon, Workhorse proposed a multi-channel paid and organic strategy to build awareness, drive conversion, generate customer retention and enable Moët Gifting to transform into a self-sustaining initiative for years to come. Comprehensive SEO Improvement Explored keywords thoroughly to pinpoint chances for categorisation and content growth. Implemented strategic enhancements to website content, ensuring it aligned with the identified keywords and enhanced organic search rankings. Conversion Focused Paid Marketing We implemented a multi-channel campaign designed to bring in conversions rapidly. As the e-commerce site had little time to generate organic rank and authority, paid marketing campaigns focused on sales conversion were the highest priority work.
By adopting an omni-channel strategy, Moët & Chandon was able to rapidly generate awareness and sales, After the initial launch, over 90% of all site revenue was generated through these paid campaigns while maintaining a low cost per click and ROAS of over 500%. Now in its third year of operations supported by our paid and SEO campaigns, the site now enjoys a healthy audience of returning customers and has scaled into a self-sustaining initiative for Moët & Chandon.
| 2025
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Speed improved
Engagement up
Team scale
SEO Ranking
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
from 300+ happy clients
“We partnered with Workhorse Digital to help create our performance marketing strategy across paid search, shopping, social and SEO. Engagement from our consumers has been great, and we’re seeing purchases across our entire range and high levels of on-page engagement.”
Digital marketing refers to the use of digital channels and platforms to promote products or services. It’s essential because it allows businesses to reach their target audience effectively in the online space, where consumers spend a significant amount of their time.
Improving website SEO involves various strategies, including keyword optimization, creating high-quality content, building backlinks, and ensuring a mobile-friendly and user-friendly website design. Regularly updating content and monitoring analytics are also crucial for ongoing SEO success.
Content marketing is a crucial component of digital strategy. It involves creating and distributing valuable, relevant content to attract and engage a target audience. Quality content enhances SEO, builds brand authority, and fosters long-term customer relationships.
Measuring the success of digital marketing campaigns involves tracking key performance indicators (KPIs) such as website traffic, conversion rates, click-through rates, and social media engagement. Analytics tools like Google Analytics provide valuable insights into campaign performance.
Organic search results are listings on search engine results pages that appear naturally based on their relevance to the user’s search query. Paid search results, on the other hand, are advertisements that businesses pay for to appear at the top or side of search engine results for specific keywords.
We'll be in touch shortly to discuss next steps!
