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Why Run a Bing Ads Campaign?

When you advertise on Bing,  your audience is very specific. You’re looking at users across Yahoo, Bing, and partner networks who tend to be overlooked on other platforms. With lower competition and Cost-Per-Click, you instead have a still large audience of over 100 million users who tend to be older, more highly-engaged, and have higher incomes. This means that Microsoft Ads campaigns are highly profitable and can drive your business to customers who are ready to purchase and return for more of your product.

How We Get You To the Top

At Workhorse Digital, we like to take opportunities and make the most of them as soon as we see them. Although undoubtedly smaller than running a Google Ads campaign, running a Microsoft Ads campaign means that there’s a better chance of being seen by the hundreds of millions of users on the platform networks. Converting even a fraction of that to sales, and we think we can all agree that it’s a lot. 

Less competition doesn’t just mean you can throw darts on the board and end up #1, though. As a Microsoft Ads agency, we’ve got you covered with data-driven strategy and specialisation that will get you there. 

  • High ROI and Conversion
    Lower competition and Cost-Per-Click mean that you’re more likely to achieve strong returns on your ad spend. We make sure of that by targeting high-intent users.
  • Expanded Network Reach
    Microsoft has a broad network, including platforms such as Yahoo, AOL, and Bing. Since these users are separate from giants like Google or Meta, we make sure that you get these fresh eyes on your product, leading to higher traffic and conversion.
  • Leverage Data from Microsoft Platforms
    Making the most of the Microsoft network also means harnessing data from platforms such as LinkedIn to create targeted, highly specific advertising campaigns.

Expand Your Reach with Our Bing Ads Agency

01

Consult with Workhorse Digital

We begin with a consultation that gives us insight into your business and product. By understanding and identifying your goals and ideal outcomes throughout your Bing Ads campaign, we can begin devising a strategy that is suited to your expectations and requirements.

02

Devising the Bing Campaign Strategy

We take a comprehensive look at what you have, specifically your website, benchmarking performance, identifying content gaps, and defining your priority pages and high-value keywords. We then develop a strategy for your Microsoft Ads tailored to maximise ROI and brand visibility for your specific product and business.

03

Carrying out the Campaign Strategy

We run your optimised Microsoft Ads campaign, keeping a close eye on its performance and adjusting it as needed based on real-time data and results.

04

Monitoring & Optimisation

We don’t stop when the ads are running. We track improvements of your website’s health, rank, and authority against initial benchmarks and your competition.

05

Reporting & Analysis

Taking a phased approach, we measure progress toward your defined goals at regular meetings and analyse data in a custom, dynamic report.

Our Results Speak for Themselves

Working closely with our clients, we turn challenges into achievements with measurable growth and ideal outcomes. Our case studies show that our work delivers real value to businesses, and that you could be next when you saddle up with Workhorse Digital.

Moët & Chandon
  • SEO
  • Social & Consultancy
  • Search Ads

A venerable champagne brand trying out a completely new way of reaching its customers, find out how we helped Moët & Chandon further their success story.

25%

Conversion Rate Increase

60%

Increase in Organic Traffic

Veuve Clicquot
  • SEO
  • Social & Consultancy
  • Search Ads

What’s the best way to promote beach luxury? Digital marketing! Find out how we partnered with Veuve Clicquot to help sell an exclusive lifestyle collection through their seasonal e-commerce store.

200%

Increase in Monthly Revenue

400%+

Quaterly ROAS

01 / 03

An award-winning agency, renowned for excellence & endorsed by industry leaders.

from 300+ happy clients

Testimonials

“We partnered with Workhorse Digital to help create our performance marketing strategy across paid search, shopping, social and SEO. Engagement from our consumers has been great, and we’re seeing purchases across our entire range and high levels of on-page engagement.”

Kaysie Direen Moët Hennessy ANZ - Head of Digital & Consumer Engagement

“Dan and his team provide a very honest and trustworthy service in an industry that is hard to understand and trust. They go above and beyond as a team. Highly recommend.”

Erin Bull

“Dan is informed, professional & really understands the art of turning your marketing spend into real dollars back into your business. His ability to optimise your ROI is impressive. No fluff, just ethics & expertise.”

Nedda Daou

“Dan and his team provided great results on generating quality leads via their Social Media Ads. They also have amazing communication skills to keep us in the loop and updates.”

Badi Ceren

“Met Dan at a networking event and heard his presentation. Very knowledgeable and insightful”

Khoa Pham

“Have worked with Workhorse strategically and have found them to be prompt and very knowledgeable in the advice they provide. Well done team”

Nick Krest

“Great no BS advice that works for businesses. Non cookie cutter strategy for digital marketing that delivers results.”

Emily Cubbins

“Super professional and down to earth. A breath of fresh air in a confusing space.”

Bruce Fox

“Dan and the team at Workhorse Digital are phenomenal. Committed to providing an ethical service and ensuring the client understands what is happening every step of the way. Great at explaining things on a level which is easy for someone to understand without a technical digital marketing background. If you are looking for a company you can trust to help you move your business forward, I highly recommend Workhorse Digital.”

Rebecca Wadley
01 / 03

Discover the Workhorse Difference Today

    Your Questions Answered

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